To book tour or not to book tour, that is the question.
Unless you sign with one of the big seven publishers, then you are promoting your own work. The conundrum is how much of your money should be spent to publicize your book. Before you pull out the checkbook, consider your tour company’s references. Trust me, on my first book tour I didn’t. I threw away two hundred dollars to a woman with an impressive website, but a horrible grasp on honesty and work ethic. My blogs I painstakingly wrote never showed because she had personal issues, and couldn’t handle the stress. I did learn a few things from this experience.
• Interested in a tour, follow someone who is on a tour with a possible company.